White Bison Coffee-Twice Daily Opening in Town Madison

MADISON – Combining convenience and coffee, the state’s first Twice Daily-White Bison Coffee store will open in Town Madison this fall.

The new concept store from Nashville-based Tri Star Energy merges Twice Daily’s convenience store and White Bison Coffee’s artisan coffee beverages and fresh, handcrafted café menu.

This will be the first brand-in-brand retail location for Tri Star Energy outside of Tennessee.

“We are thrilled to bring White Bison Coffee and Twice Daily to the people of Alabama,” said Steve Hostetter, CEO of Tri Star Energy. “Whether it’s enjoying coffee with friends, grabbing food on-the-go or fueling up, we’ve got you covered. We pair convenience with quality to accommodate our guests and their busy lives.”

The White Bison Coffee concept offers expertly roasted, handcrafted specialty coffee drinks –– featuring single origin pour-over coffees, cold brew, nitro coffee, espresso beverages and more. Guests can also enjoy freshly baked pastries and handmade breakfast and lunch items including sandwiches, salads and Bistro snack boxes.

In addition to traditional convenience items, Twice Daily’s premium offerings range from grab-and-go snacks, including organic brands, to a selection of staple groceries. There is also a fresh deli case with handmade and healthy options featuring fruits, sandwiches, salads and snacks. Additional offerings include donuts and pastries, freshly prepared breakfast & lunch sandwiches and an extensive beer cave featuring local and craft beers.

For information, visit whitebisonTN.com and twicedaily.com. They can also be followed on Facebook, Instagram and Twitter.

Huntsville Entrepreneurs Open Cicerone-Certified Brass Tap Beer Bar

The Brass Tap is set to open Monday. (Photo by Steve Babin)

Craft beer lovers will have a full-bodied experience awaiting them Monday when Huntsville entrepreneurs Chris Ray and Kurt Morganweck open the Brass Tap Beer Bar.

Located in the Shops at Merchant Square on Bob Wallace Avenue and South Memorial Parkway, the Brass Tap will offer more than 300 beers from around the world, 56 craft beer taps, four Nitro taps, a chef-designed menu, and expert cicerone-certified beer servers.

Half of the Brass Tap flavors will be dedicated to the 10 or so local Huntsville/Madison breweries to help promote their customer-favorite brews and to support community awareness about the local brands.

However, the Brass Tap promises more than a variety of hopsy-maltsy tastes. You will also enjoy a better understanding of why you love the yeasty brew so much!

First, the Brass Tap uses a unique direct draw keg-to-faucet dispensing process that stores all 60 kegs at a perfect 38-degree temperature, guaranteeing a more consistent, higher quality pour.

Customers can enjoy their favorite beverage outdoors.
(Photo by Steve Babin)

“Kurt and I are craft beer lovers, but we wanted to do something different that would keep it local by promoting local breweries, educate the beer drinker, and provide a high-end, quality experience for customers,” said Ray. “We wanted to become cicerone-certified beer experts and we wanted our manager and our servers to be Level 1 cicerone-certified servers. That way, with so many different brands available, they can answer questions and make the best recommendations to customers.”

A cicerone is the beer equivalent to a wine sommelier – experts in their profession.

“We distinguish ourselves as a high-end beer bar with a unique flair that is different from anyone else in town, but our goal is to become the ultimate craft beer bar in Huntsville,” he said.

Whether you are a long-time beer drinker, a beer aficionado, or a first-time beer-drinker, you are guaranteed a fun and tasty education from the Brass Tap who can help you explore different types of beer. You will always receive your beer in the proper glass designed specifically for that type of beer – a pilsner glass, pint, chalice, mug, stein, flute, etc.

The Brass Tap offers seating on two patios with garage doors that can be raised or lowered according to the weather; and a chef-inspired menu that complements the variety of beers offered including salads, tacos, burgers, flatbreads, wings, and steak.

The Brass Tap has a number of events planned for local businesses and workers including Medical Mondays, Taco Tuesdays, Wine Down Thursdays and Teachers Day Out on Fridays. On these days, The Brass Tap will offer extended Happy Hour specials for members of the business community as well as residents.

In addition to beer, the Brass Tap has a full spirits bar and wine selection including a Sangria. They partnered with Four Roses Kentucky bourbon for in-house Manhattans and Old Fashions.

“We also have Tap Out Margaritas … and boy do they go down well with tacos,” said Ray.

The pub also features 14 TV screens and a large accent wall with lighting and a projector to show large sporting events, as well as welcome local musical artists, trivia nights and bingo.

Clift Farm: Breland Companies Bought the Farm That Jack Built

MADISON — In 1850, the population of rural Madison was less than 500 residents. Alabama farmers were producing nearly 565,000 bales of cotton and nearly 29 million bushels of corn a year.

John Henry Clift bought a small piece of rural farmland in what was then called Madison Station.

Since then, six generations of the Clift family have farmed that land for cotton, corn, soybeans, fresh fruits, and vegetables, mostly for local consumption.

Construction is underway on the Clift Farm development.

It was Jack Clift, known as Pawpaw to his many children, grandchildren, and great-grandchildren, who moved home from Atlanta after World War II and took over the family farming business. Jack, who turned 100 years old in December, expanded the farm to more than 600 acres off U.S. 72 between Wall Triana Highway and Balch Road in Madison.

Several years ago, he sold off a sliver to developers who built the shopping plaza where Planet Fitness sits today.

Last fall, Jack officially sold the remaining 550 acres to The Breland Companies who, with his blessing, will develop it into a pedestrian-friendly residential community, park, and retail center.

The Breland development recently broke ground across the highway from the Target Shopping Center and Madison Hospital, but according to Joey Ceci, president of The Breland Companies, the development will in every way, honor and represent the Clift legacy.

“Jack has always been a conservationist at heart,” said Ceci. “His original vision for the land was to keep it agricultural, but he realized later in life that it was going to be sold. He wanted to be an active participant in the process and after much discussion with his family, he entrusted the development and preservation of his property to Louis Breland.”

“To understand this property, you need to understand the history of the Clift family and what faithful stewards Jack and Lillian Clift have been for this land,” said Breland. “I have ridden every inch of this property with Mr. Clift to understand its history and his vision for this wonderful piece of land.”

The goal is to create a community that will have a timeless feel, that will preserve many of the existing natural attributes, while providing retail, dining, residential, office space, multifamily homes, and medical opportunities.

“There is a lot of retail in that area already, but this one is different from those you are seeing at MidCity Huntsville and Town Madison, which will draw a regional audience,” said Ceci. “This one will be mostly residential and will have a relatively small, town center retail and restaurant component that supports the Clift Farm community.”

He said it will have a very real element of green space: a passive park area planted with wildflowers and fruit trees as opposed to soccer fields; a man-made pond surrounded by greenways, and a lot of walking trails. The residential component will consist of townhomes starting at $300,000 and homes ranging from $400,000 to $600,000.

In March, the Madison County Commission approved $8 million for Breland to spend on the development, to build roads and a utility infrastructure for the project.

“We have already done a little bit of groundbreaking, but we are currently building arterial roads and putting in that infrastructure,” said Ceci. “Breland is building a third lane into the property from (U.S.) 72 to alleviate the already heavy traffic in that area, and we have brought in traffic engineers to help us install a couple of red lights.”

An expanded farmers’ market is part of the Clift Farm development plan.

The front of the development along U.S. 72 will be retail and restaurants. The back will include three-story luxury apartments and townhomes with an overall pedestrian environment similar to Huntsville’s Village of Providence. Several out-parcels of land may be developed as medical office space, located conveniently across from Madison Hospital.

One of the most unique aspects of the project, according to Ceci, is that they carved out a modest plot of land on which Clift’s son and grandson will continue small-scale farming and they are building an enlarged farmers market where they will continue to sell fresh fruit and produce from the very land they continue to harvest.

“You have heard restaurants talk about farm-to-table ingredients? In this case, if you order a salad, you can almost sit there and watch the guys go pick it for you,” said Ceci.

Breland expects to begin selling residential lots possibly at the end of this year or early 2020. Some of the retail will likely open in April or May next year.

Hays Farm Development: ‘It’s Time; the Community Needs It’

Six to 10 years, that’s how long the Hays family expects the 850-acre, multifaceted development of Hays Farm to take.

Jim Hays, John Hays and Jeff Enfinger, the owners of the property, were on hand Thursday night to highlight the details of the project to a packed house in the Martha deFord Hays Auditorium at Grissom High School.

“For 49 years we’ve been developing communities for people in North Alabama, this is the first time we’ve ever put our name on one,” John Hays said.

John Hays talks about the importance
of the Hays Farm Development.

The development will eventually consist of about 1,000 residential units, three parks and see of new commercial spaces along with the redevelopment of Haysland Square, according to Enfinger.

The first part of the commercial aspect of the development is to raze Haysland Square and develop 175,000 to 200,000 square feet of new commercial space.

“It’s under contract now with a Florida developer who has developed here and we hope to have an announcement this Fall where that center would be redone next year and it would be upscale, walkable and pretty,” Enfinger said.

Enfinger added that they were working with Staples, the only retail store left in the current development.

“We’re providing space for Staples,” Enfinger said. “We have to cut a deal and they have to agree to it, but we’re going to make every effort to keep Staples.”

Jeff Enfinger gives an overview of the master plan for the Hays Farm development

It is expected to take five years before developers get back to the center housing Home Depot and a development north of Mike’s Merchandise, according to Enfinger.

“We’ve got three opportunities to develop and redevelop the high-volume, high-traffic commercial areas,” he said.

The first 500 units of residential development will consist of single-family detached units such as estate homes, patio homes and traditional housing sizes, which will span the $300,000 to $700,000 price points, according to Enfinger. Some of those are being developed now.

The next 500 units will consist of condominiums, townhouses, some lofts over the new retail establishments and possibly some age-restricted housing, according to Enfinger.

“The 1,000 units we’re going to build doesn’t do much for the commercial activity except create sort of a foundation,” Enfinger said. “The commercial activity is part of all of south Huntsville.

“So, if south Huntsville doesn’t become part of the commercial activity then it won’t be as successful.”

The development will have three parks: a 500-acre natural park, similar to the Hays Nature Preserve; a new ballpark with soccer and baseball/softball fields; and a city park, like Big Spring Park in downtown Huntsville.

“We have a park system that I believe will be unrivaled by any park system that I know of in my lifetime,” Enfinger said.

There are also plans to have an entertainment district set up in the new development, possibly around the city park, but Enfinger said most of the specifics were still yet to be determined.

“It was really a difficult decision for the family to decide to let the farm go,” Jim Hays said.

“…But, it’s time. The community needs it; so it was time.”

Jim Hays talks about the history behind the land
that will be used as greenspaces in the Hays Farm Development.

Rocket City Trash Pandas Announce Partnership with Pepsi

MADISON – If you want a soft drink while watching the Rocket City Trash Pandas, all you will have to do is say, “Pepsi, please.”

The Trash Pandas and Buffalo Rock Company-Pepsi announced a long- term strategic partnership to include non-alcoholic beverage exclusivity and stadium sponsorships. The Trash Pandas have Pepsi, as the exclusive non-alcoholic provider of beverages for their new stadium opening in April 2020.

“Buffalo Rock-Pepsi is a company that aligns perfectly with our values and approach to deliver a fun, affordable family experience,” said Ralph Nelson, Trash Pandas CEO/managing partner. “We have been so impressed with the entire leadership team at Buffalo Rock-Pepsi and they’ve been with us at every major BallCorps event, long before this partnership was formalized.

“With over 35 years serving North Alabama, Buffalo Rock has consistently demonstrated their commitment to this community, so we are so happy to be their partners.”

As part of the agreement, Buffalo Rock Company-Pepsi has been named a Founding Partner of the Trash Pandas and the new stadium. The Pepsi brand and logo will be prominently featured throughout the stadium, and the main entry gate where over 500,000 annual visitors will enter the venue will be known as Pepsi Gate.

“The community’s excitement as evidence in the Rocket City Trash Panda’s success in branding and merchandise sales, fuels our confidence in this being a great opportunity for both parties” said Matthew Dent, president/COO for Buffalo Rock Company-Pepsi. “Our company is known for keeping families and community its focus. And, by becoming a strategic partner with a team bringing baseball back to North Alabama, we will be able to continue fulfilling our mission in the community for years to come.”

For Trash Pandas season ticket information, visit www.trashpandasbaseball.com.

Tourism/Travel Creates Record-Setting $1.4B Economic Impact Here

The Huntsville-Madison County area continues to be a major tourism and travel attraction with 2018 setting another record.

According to figures released by the Huntsville/Madison Convention & Visitors Bureau and the Alabama Tourism Department, the economic impact of travel and tourism to Madison County reached its highest levels ever.

About 3.4 million people visited Madison County last year, supporting more than 17,200 jobs and creating an economic impact of $1.4 billion – a 7.6 percent increase in spending on hotels, restaurants, shopping and transportation.

“Travel and tourism in Madison County is thriving,” said CVB President/CEO Judy Ryals. “More people
than ever are coming to see all the amazing things we have to offer as a community; they’re experiencing our arts scene and our incredible dining options, they’re witnessing first-hand how Huntsville built the U.S. space program and sent man to the moon. One
thing is for sure – once people visit Huntsville, we know they’ll be back. We are proud of how the travel and tourism industry supports local jobs, and we are honored to create a better quality of life for locals and our visitors.”

This year is also expected to be record-setting with celebrations for the 50th anniversary of the Apollo moon landing and the state bicentennial on tap.

The moon landing anniversary has garnered international media attention for Huntsville, landing the city a spot in The New York Times’ coveted “52 Places to Go in 2019” list.

Stovehouse Grand Opening Set for May 24

What do Huntsville neighborhood pools and the Stovehouse have in common?

On May 24, they will be open to the public, garnering much fanfare; kicking off the Memorial Day weekend and all that comes with endless summer evenings.

The Martin Stovehouse, circa 1929, has been totally reconfigured and reimagined to create an enticing and eclectic variety of restaurants, cocktail bars, coffee houses, boutique and unique retailing, collaborative workspaces, event and entertainment venues, courtyards, play spaces, greenspaces, and more.

The assortment of restaurants offers something for just about every taste.

Built on the foundational bricks of a bygone era, the Stovehouse is Huntsville’s largest “work-play-eat-drink” and events space. The lines are decidedly blurred between worktime and playtime here, as well as the merging of the modern with historic.

The Stovehouse delivers the charm of small-town culture fused with high-tech urban energy.

With ample parking on both sides of the building, there’ll be plenty of room for everyone. There’s a street and a footpath in development that will connect the Stovehouse with Campus 805, thus enhancing the potential for jointly hosted conferencing and special event bookings.

In any case, the convenient location will allow for people to participate in several events on the same evening, without having to move their car.

Recently at the Stovehouse’s recent “soft opening,” guests had the opportunity to “dip their toes into the water.” – quite literally, as it was pouring down rain for the entire event.

Despite the deluge, the place was packed with the crowd checking out the newly configured property, to experience the Pourhouse and check out the rooftop bar while listening to the sounds of Spectrum Jazz.

The funky and very eclectic Company Store was also open for the event, complete with unique offerings of craft sodas, lemonade, and candy.

The store is truly a paradise for kids and nostalgic adults.

A Food Hall of Kitchens, Breweries and Food Trucks Coming to Town Madison

MADISON — At his State of the City Address in March, Madison Mayor Paul Finley told the audience to buckle up for some big announcements coming out of the new Town Madison development this spring. Today, the Breland Companies delivered a big one!

Rendering shows layout of Town Madison around the baseball stadium and Food Hall

The latest addition is a sprawling Food Hall of 18 kitchens curated by local and regional chefs, two breweries, and several stationary food trucks in an outdoor dining area. A central bar with indoor/outdoor seating will serve as an anchor, and developers are talking to several local and regional restaurants about joining the unique dining lineup. 

The Food Hall can be seen to the right in this rendering.

Designed by Smallwood, Reynolds, Stewart, Stewart, an international design firm based in Atlanta, the Food Hall will feature a large outdoor event space and covered stage area for a variety of events including a showcase for songwriters, concerts and big screen showings of various sporting events.

“Town Madison is taking another step toward our goal to provide a new experience in North Alabama living,” said Louis Breland. “We toured some of the finest food halls in the country looking for the right concept. A great food hall becomes a central gathering spot and brings unique energy to a community.

“Along with the (Rocket City) Trash Pandas stadium, the Food Hall and plaza area will become the place to be before a game or any time people want to meet with friends and share new experiences.”

The Food Hall, a partnership between Breland and Fuqua Development of Atlanta, joins the growing roster of tenants at Town Madison including the baseball stadium; several hotels including the avid Hotel, Home2 Suites and Margaritaville Resort Hotel; restaurants; national retailers such as Duluth Trading Co.; luxury apartments and residential communities.

Construction on the Food Hall begins this summer and tenants will be announced by the end of the year.

It is slated to open next spring – in time for the first pitch.

The Poppy and The Mercantile: Pub, Music Venue Add to Downtown Vibe

Imagine if one could travel back in time to post-World War I Great Britain. What would it be like to sit at the bar in one of those cozy neighborhood pubs? PBD Holdings principals, Paul Daigle, Brian Peoples, and David Clarke think it would be something like their newest venture, The Poppy, which is slated for opening this month.

When it came to project support, “Things literally fell into place,” said Clarke.

With a few introductions made on PBD’s behalf, it didn’t take long before community influencers such as Chris Russell at Cadence Bank, Chad Emerson at Downtown Huntsville, Margaret Anne Goldsmith, and several others came on board.

“It was very well-received,” said Clarke. “Huntsville is very business friendly. We were the first to admit that we needed to build a team, one with good business acumen.

“People we could trust, and we listened. So many people have helped get to this venture going, they’ve been incredible.”

The pub’s name was inspired by the John McCrae’s 1915 poem, “In Flanders Fields.”

“We didn’t want it to be cliché or cheesy to the point that it would alienate non-veterans, but we wanted to honor the ‘Great War’ – World War I,” Clarke said.

When it came to develop the pub theme, Shane Brown, PBD program manager, stepped in to help. He was so impressed with the venture, he invested as a minority owner. A native of Barnsley, South Yorkshire, England, Shane is a true subject matter expert on pub authenticity.

Inspired by Old No. 7, Brown’s hometown pub in Barnsley, the interior is 1,400 square feet of history recreated.

“We wanted to maintain a conversational atmosphere with a laid back, neighborhood pub vibe,” Clarke said. “A place where folks can indulge in really good beers, English beers, cask beers, a niche that’s been overlooked.” In addition to English beers, there will also be English ciders.

With a 40-foot bar, said Clarke, “We’re really excited about the bar layout, taps on either end, beer engines in the center, it’s a very traditional set-up.”

For those unfamiliar with a beer engine, Clarke said, “There’s a different texture of beer with a beer engine, flavor profiles are easier to discern, smoother.”

The décor will be red oak, stained black, dark red leather, cast brass footrails, and stamped tin ceilings.

Pieces from artist Jacqueline Hurley’s “War Poppy” collection will also adorn the walls.

By the time The Poppy is up and running, The Mercantile will follow suit in late June. Destined to be a space conducive to larger music acts, and hosting special events, such as wedding receptions, The Mercantile promises to be that stop along the way between Birmingham and Nashville, where a national touring act can stop for the night; play gig, grab a meal, do some laundry, and get a decent night’s rest.

The designated music “consigliere,” Jake Peters, Quantaphonics guitarist, said, “Huntsville doesn’t have a venue quite like this. The Mercantile is the perfect space to comfortably accommodate 700-750 people.”

Like spokes on a wheel, Huntsville is geographically central to Nashville, Atlanta, and Birmingham, those bigger cities that are usually on a band’s touring itinerary. The plan isn’t to reinvent Crossroads, that’s not the objective.

“The idea is to create a space that puts Huntsville on the map for major events,” said Clarke.

As a venue “Built by Musicians for Musicians,” there will be significant investment in state-of-the-art sound, light, and stage, to encourage national acts into making a stop in Huntsville, on their way to their next big gig.

For special events, there will be a catering kitchen with lots of electrical capacity. When securing a venue for the October fundraiser, “Chili for Charity,” event co-chair Pam Bouska said, “The Mercantile is the one event space in town that can safely accommodate 35 crockpots of chili without blowing fuses.”

“We are giving back, working with local community foundations, and providing space to nonprofits for special events,” said Clarke. “We are building good long-term relationships and providing something that the community can have as their own.”

Now, There are Two Days to Experience the Best of Madison Shopping, Food and Music

MADISON — Two of Madison’s most popular spring events will be on separate days this year to accommodate the participation of more restaurants, pubs and breweries, according to the Madison Chamber of Commerce.

The events – Madison Market and Bites & Brews Food & Beer Tasting – are known as Taste the Spirit of Madison and have been an all-day shopping experience followed by an evening of food, beverage and music.

This year, however, Madison Market will be this Saturday, April 6, from 9 a.m. to 2 p.m. at the Insanity Complex on Hughes Road.

Bites & Brews will be Tuesday, April 9, from 6-9 at Insanity.

“It is difficult for local restaurants to juggle staff and food preparation on one of their busiest nights of the week, Saturday, with a separate offsite event,” said Pam Honeycutt, executive director of the Madison Chamber of Commerce. “In order to increase participation, we decided to move the Bites & Brews event to Tuesday night.

“If the uptick in food and beverage participation this year is any indication, we expect it to be a successful change for everyone.”

Hosted by the Madison Chamber and sponsored by Madison Hospital, more than 60 local retail businesses will set up booths at Madison Market, offering shoppers a wide variety of goods and services from martial arts to custom teas.

Madison Market is free and will feature health and wellness screenings, compliments of Madison Hospital; discounts on skating, mini-golf, and climbing; and karate, dance and futbol demonstrations. A New Leash on Life will be onsite with shelter dogs looking for forever homes. The LifeSouth Bloodmobile will be available for blood donors.

And, of course, there will be plenty of food trucks offering choices from ice cream to barbecue.

On Tuesday night, more than 25 restaurants and breweries are on display at Bites & Brews, sponsored by Mangia Italian Restaurant.

Attendees can sample coffee and beignets to local craft beer and scrumptious desserts. There will be Greek, Italian, Asian, and pure Americana including popular New Orleans, Texan, urban, and good ol’ Southern cuisine.

Local band, Groove will provide music and there will also be a silent auction.

Tickets for Bites & Brews Food and Beer Tasting are $20 per person in advance and $25 at the door. You must be 21 years or older to sample the brews and an ID and wristband will be required.

“The Spirit of the Taste of Madison offers residents and visitors two days and two ways to experience our amazing City,” said Honeycutt. “We consider it a celebration of everything Madison!”

For tickets, contact the Madison Chamber of Commerce or call Honeycutt at 256-325-8317 ext. 1; or email pam@madisonalchamber.com.