Pamela Jackson Bass is a visionary leader dedicated to empowering others through business and community impact. As CEO of Virtuous Realty Group, a thriving real estate and property management firm, and CRJ Financial, a financial literacy company, she helps individuals build wealth and financial stability. She also serves as CFO of 4D Communications, a commercial security and technology firm, alongside her husband, Markee Bass.

A wife of 15 years and mother of three, Pamela values family as the foundation of her success. She is passionate about mentoring new and aspiring entrepreneurs, including youth entrepreneurs, sharing her journey to inspire others. Pamela continues to serve her community, and lead with faith, integrity, and purpose.

What do you love most about living and working in Huntsville?

Huntsville has given my family a place to grow, thrive, and build lasting relationships. The sense of community here is unmatched, people genuinely support each other, and I’ve seen firsthand how that support fuels both personal and business growth.

What’s your best advice for starting a career in the Rocket City?

Be intentional about building relationships. Huntsville is a city of innovation and opportunity, but success comes from not just what you know, but who you connect with and how you serve the community.

How do you like to give back to the community, and why is it important to you?

Giving back is a core part of who I am. I believe that anyone down on their luck could easily be me or someone I love, so I never hesitate to organize a giveback event or lend a helping hand. Community support isn’t just something I receive; it’s something I intentionally pour back into others.

Where is your favorite place to relax in Huntsville?

Terramé in Madison is my go-to, but when they’re closed on Mondays, I’ve found a new favorite spot, the Relax & Sleep Spa, to kickstart my week with some well-deserved self-care.

What is your favorite workday jam?

Sometimes I ride with no music, just enjoying the quiet, but when I’m in the mood for a car concert, I’m either blasting Maverick City Music or vibing to my daughter’s playlist (which always keeps me on my toes).

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