‘Main Street Alabama’ designation to make South Huntsville a ‘special place’

Main Street Alabama President Mary Helmer

There may be no specified downtown nor an entertainment district per se.

In fact, South Huntsville’s “main street” is a four-lane divided highway that carries a U.S. route designation.

But, the area that stretches from roughly south of Governors to drive to the Tennessee River is a Main Street Alabama community.

“I couldn’t be more thrilled to work with you guys,” Mary Helmer, Main Street Alabama president and state coordinator, said at a news conference Tuesday at the Doubletree Suites. “You’ll know when you arrive, you’re in a special place.”

Helmer said the work will start in early August when a resource team visits to develop a transformation strategy. The team includes Helmer and a group of national experts and the entire process will take place “over the next two or three years,” she said.

Huntsville Mayor Tommy Battle

South Huntsville Business Association President Jerry Cargile

Mayor Tommy Battle said a key to the transformation is the completion of the Parkway overpasses at Byrd Spring Road and Logan Drive/Lily Flagg Road – which he called “disruptive construction.”

“When the Parkway is opened, it bring the market to here,” he said. “All of a sudden, within a 10-minute drive, you have 200,000 people.”

Jerry Cargile, president of the South Huntsville Business Association, is looking forward to the economic growth the “Main Street Alabama” label will bring to the community.

“The journey begins today,” he said. “From a surviving district to one that is thriving.”