The sounds and smell of fresh burgers on the grill will soon be wafting out on South Memorial Parkway.

Bad Daddy’s Burger Bar will initiate the action at the new Times Plaza center next month with Super Chix Chicken & Custard scheduled to follow in October. Also on the bill of the work-retail-dining center are Stone Age Korean Steakhouse and Just Love Coffee.

Bad Daddy’s burgers are made from scratch. (Photo/Bad Daddy’s Burger Bar)

Charlotte-based Bad Daddy’s is an iconic brand with a dedicated following and this is the company’s first store in Alabama.

“They have been searching for a way to enter the Alabama market, and we are thrilled they chose Huntsville as their introduction,” said Anusha Davis, Crunkleton Commercial Real Estate leasing agent. “We have a community that readily embraces new concepts and our city’s growth is attracting more well-known brands to join developments like Times Plaza.”

Bad Daddy’s is a scratch kitchen serving premium angus burgers and quintessential American fare.

So, what makes Bad Daddy’s Burger Bar so appealing?

“Simply put, Bad Daddy’s elevates the standard beer and burger to a whole new level,” said Amy Nedwell, director of marketing for Bad Daddy’s. “We are a high-intensity scratch kitchen serving chef-driven menu options made to customer specifications. Best of all, we have something for everyone because we go beyond beef.

“Our appetizers, salads and veggie burgers have won us much praise, and we make sure Bad Daddy’s has something to satisfy everyone’s taste buds.”

Classic rock tunes combined with guitars, old road signs, records and neon give Bad Daddy’s a family-friendly “grunge” feel that pairs with its towering entrees.

Local beers will be available on tap as well as a signature cocktail menu. There’s even a selection of adult milkshakes. Kids are also welcome to treat themselves thanks to a children’s menu featuring sliders, hot dogs, grilled cheese, tenders and more.