Katelyn Henderson: We Are Huntsville, Owner / Content Marketing Specialist

Katelyn Henderson has spent more than 15 years helping brands tell better stories and connect in meaningful ways. She is a Content Marketing Specialist for Move Digital Group and the owner of We Are Huntsville, home to the largest event calendar in North Alabama and one of the city’s most followed digital platforms. Her work connects thousands of residents to local businesses, events, and the heartbeat of the community. As a business owner and mom, she leads with creativity, grit, and the belief that strong communities don’t happen by accident.

What advice would you give your 22-year-old self?

You grow into things by doing them, not by overthinking them. Bet on yourself sooner, protect your time, and build relationships with people who are generous and ambitious.

What motivates you on hard days?

On hard days, I remember how proud my daughter was to wear a We Are Huntsville shirt to high school. Moments like that, along with the steady support of my husband, Gary, and my kids, Lilly and Carson, remind me that what I’m building matters beyond just business.

How do you like to spend your time outside of work?

I love spending time with my husband and kids, traveling, planning trips to Disney, and getting lost in a good book. I enjoy exploring new places, but I also really value quiet, simple time at home.

How do you like to give back to the community, and why is it important to you?

I give back by using We Are Huntsville to shine a light on the people and organizations making a difference here. Visibility matters. When we help connect the community to local causes, events, and small businesses, we help Huntsville grow in a way that feels intentional.

What’s your “why don’t we have this yet?” business idea for Huntsville? 

Huntsville attraction pass. One digital pass that bundles our museums, historic sites, and arts experiences together. Larger cities use them to make exploring easy for visitors and locals. We have great attractions. Packaging them together just makes sense.