Initiated after the tornado outbreak in North Alabama in 2011, the Community Foundation of Greater Huntsville has reignited its emergency relief fund thanks to a donation of $50,000 from Toyota. The funds are intended to support community nonprofit organizations who are providing basic needs and health and wellness relief throughout the community in the wake […]
About Kimberly Ballard
Kimberly Ballard has been writing in one professional form or another for over 35 years. She has a BA in Communications and a minor in World Literature from the University of Alabama. She started out selling radio advertising for an FM radio station in Biloxi, MS, writing her own radio spots.
Kimberly worked as an account manager, copywriter, and media planner/buyer for two ad agencies in Miami, FL, and moonlighted at the ABC affiliate (WPLG) as a floor director and production assistant for a Top 10 media market news station. She freelanced TV and video production gigs, working behind the scenes on locally-produced Miami TV shows like the Don Shula Show. She also spent a great deal of time in the newsroom where she learned how decisions were made about the news and how it got on the air. This would later play an important role in her career as a writer.
She moved back to Alabama where she worked as the managing editor for a local business and lifestyle magazine and went on to work as a commercial producer for Huntsville’s WAAY (ABC) where she learned to edit video and produce TV commercials and PSAs.
She moved back to Florida in 1997. With a well-rounded background in broadcast production, news, print, ad agencies, magazine editorial, copywriting, and sales – she worked as the marketing director for a window film manufacturer in St. Petersburg, FL with an automotive, commercial and residential product line.
She was able to use diverse background to be involved in all aspects of advertising and marketing for the company, including writing and producing marketing videos, and supporting the sales teams with content and marketing literature. It was during this time that Kimberly landed a permanent editorial writing gig for the Detailers Digest and Mobile Tech News. She would go on to write for them for 14 years.
In 2006, Kimberly moved back to Huntsville for family reasons. After doing a variety of project work to test her ability to start her own business, in 2008, she took the leap to go out on her own with KimberlyWritesCreative.
Specializing in straight editorial at first, she wrote consistently for publications like the Chamber of Commerce Annual Guides and Initiatives magazine, the R&D Report owned by the Huntsville Times, Pulse published by Crestwood Hospital, EVENT Huntsville, and many others.
Still writing for the Detailers Digest and Mobile Tech News, a Boston-area detailer contacted her in 2010 about a project known as the Air Force One Detailing Team at Seattle’s Museum of Flight, led by Master detailer and detailing trainer, Renny Doyle. Doyle was well-known in the high-end automotive detailing industry and he asked Kimberly to write some press releases for detailers on the team in their local markets.
The response was overwhelming. Today, Doyle’s Detailing Success Network of hundreds of high-end, automotive detailers and paint correction specialists make up 50 percent of Kimberly’s writing work in the form of newsletters, PR, websites, and magazine articles in the automotive industry. She has also been building Wordpress websites and writing them since 2015.
Having written for the Huntsville Business Journal’s sister publication EVENT Huntsville for about ten years, Kimberly, who has felt for some time that Huntsville needed a small business-oriented magazine, was one of the first to jump onboard when the Huntsville Business Journal launched its maiden issue in June 2018.
Kimberly is best known for her editorial and copywriting versatility.
Entries by Kimberly Ballard
If you were not hungry before, you will be after visiting the new GetYourGiftOn.org website (https://www.getyourgifton.org/), launched by the Huntsville-Madison Chamber of Commerce in support of local small businesses, especially restaurants and retail establishments. The website features retail and dining establishments which can quickly and easily upload detailed information about their business, including any promotional […]
Boeing in Huntsville is on the front line of the medical supply shortages, as the team here delivers 2,300 reusable medical face shields to the Department of Health and Human Services, which will in turn be distributed by FEMA to those medical facilities most in need in the fight against the COVID-19 virus. As production […]
Innovative thinking and ideas know no limits in the Rocket City, famous for finding solutions to complex problems and managing complicated situations. The list of needs from the hospitals as they ramp up preparations for a potential surge in COVID-19 cases include surgical and procedural masks, N95 masks, isolation gowns, gloves, face shields, face goggles, […]
Drinking hot water; using a hair dryer to blow hot air down your throat; and gargling with bleach are just a few of the outrageous preventatives against the COVID-19 disease that can be found on the Internet these days. Some of them may even quote an expert with the Center for Disease Control or a […]
This month’s installment of the Huntsville Business Journal’s series “Sitdown with Success” features Ellen Didier, President & Creative Director of Red Sage Communications. “Sitdown with Success” spotlights local entrepreneurs who describe their successes and failures, with tips for upcoming business owners. What about your company, Red Sage Communications, are you most proud? I think our […]
While scores of businesses have been closed by the COVID-19 pandemic, the business of running the state continues. Alabama Speaker of the House Mac McCutcheon was in Montgomery this week to bring two resolutions to the floor to change the rules after Gov. Kay Ivey declared a state of emergency over the coronavirus pandemic. According […]
The Huntsville Hospital Health System recently signed an agreement with a wholesaler to supply 200 COVID-19 test kits a day, CEO David Spillers said. The agreement allows the hospital to process kits in its own lab every day, beginning late this week or early next week. “One of the problems we have been facing is […]
Local elected officials leaders took a ride around Madison County over the weekend to monitor how residents and businesses were handling the latest move to help stem the coronavirus outbreak. Gov. Kay Ivey released a list of non-essential businesses that were shut down Saturday. It was called the state’s most aggressive action to date to […]
Huntsville International Airport is among the entities to receive aid in the $2 trillion coronavirus relief package passed by Congress and signed by President Trump last week. The Coronavirus Aid, Relief and Economic Security Act provides financial assistance to the air travel industry to help overcome the staggering impacts of COVID-19. The legislation provides some […]