Butler Green, that .12 kilometer stretch of greenspace at Campus 805 between Straight to Ale and Yellowhammer Brewing, is the site of a most unusual “race.” The annual Rocket City .12K Microthon steps off Oct. 18. The event is a benefit for the special needs arts program at Merrimack Hall. And you do not have […]
About Kimberly Ballard
Kimberly Ballard has been writing in one professional form or another for over 35 years. She has a BA in Communications and a minor in World Literature from the University of Alabama. She started out selling radio advertising for an FM radio station in Biloxi, MS, writing her own radio spots.
Kimberly worked as an account manager, copywriter, and media planner/buyer for two ad agencies in Miami, FL, and moonlighted at the ABC affiliate (WPLG) as a floor director and production assistant for a Top 10 media market news station. She freelanced TV and video production gigs, working behind the scenes on locally-produced Miami TV shows like the Don Shula Show. She also spent a great deal of time in the newsroom where she learned how decisions were made about the news and how it got on the air. This would later play an important role in her career as a writer.
She moved back to Alabama where she worked as the managing editor for a local business and lifestyle magazine and went on to work as a commercial producer for Huntsville’s WAAY (ABC) where she learned to edit video and produce TV commercials and PSAs.
She moved back to Florida in 1997. With a well-rounded background in broadcast production, news, print, ad agencies, magazine editorial, copywriting, and sales – she worked as the marketing director for a window film manufacturer in St. Petersburg, FL with an automotive, commercial and residential product line.
She was able to use diverse background to be involved in all aspects of advertising and marketing for the company, including writing and producing marketing videos, and supporting the sales teams with content and marketing literature. It was during this time that Kimberly landed a permanent editorial writing gig for the Detailers Digest and Mobile Tech News. She would go on to write for them for 14 years.
In 2006, Kimberly moved back to Huntsville for family reasons. After doing a variety of project work to test her ability to start her own business, in 2008, she took the leap to go out on her own with KimberlyWritesCreative.
Specializing in straight editorial at first, she wrote consistently for publications like the Chamber of Commerce Annual Guides and Initiatives magazine, the R&D Report owned by the Huntsville Times, Pulse published by Crestwood Hospital, EVENT Huntsville, and many others.
Still writing for the Detailers Digest and Mobile Tech News, a Boston-area detailer contacted her in 2010 about a project known as the Air Force One Detailing Team at Seattle’s Museum of Flight, led by Master detailer and detailing trainer, Renny Doyle. Doyle was well-known in the high-end automotive detailing industry and he asked Kimberly to write some press releases for detailers on the team in their local markets.
The response was overwhelming. Today, Doyle’s Detailing Success Network of hundreds of high-end, automotive detailers and paint correction specialists make up 50 percent of Kimberly’s writing work in the form of newsletters, PR, websites, and magazine articles in the automotive industry. She has also been building Wordpress websites and writing them since 2015.
Having written for the Huntsville Business Journal’s sister publication EVENT Huntsville for about ten years, Kimberly, who has felt for some time that Huntsville needed a small business-oriented magazine, was one of the first to jump onboard when the Huntsville Business Journal launched its maiden issue in June 2018.
Kimberly is best known for her editorial and copywriting versatility.
TANNER — Decorated Army veteran seriously injured in Afghanistan. Traveling the world as a fitness model. Entrepreneur and steel manufacturing guru. Humanitarian and philanthropist in line to receive Huntsville’s “Key to the City”. A person can accomplish a lot in just 31 years. Ask Huntsville native and social media extraordinaire Colin Wayne. His company, Redline […]
Another innovative technology company is expanding its presence in Huntsville. Moog – the name rhymes with vogue – has opened a regional support center at 360F Quality Circle in Cummings Research Park West. The company cites the proximity to Redstone Arsenal and Marshall Space Flight Center as key to its long-term growth strategy to better […]
It is a strategic move resulting from the COVID-19 pandemic. Huntsville restaurateurs Matthew and Stephanie Mell of the Church Street Family Group worked with New York-based celebrity chef Jimmy Canora to conduct a nationwide search for a new executive chef who can help them navigate through unprecedented times for the food and beverage industries. Officially […]
After months of consulting with and gaining input from community leaders, business owners, and residents on the future of the Huntsville International Airport, a new master plan has been accepted by the Federal Aviation Administration, laying out a new blueprint for the long-term development of the region’s busiest airport. The new master plan has several […]
After she spent more than 20 years in the fashion and apparel industry, Stephanie Kennedy-Mell and her husband Matthew Mell opened the Church Street Wine Shoppe in Huntsville. Now their Church Street Family owns Purveyor at the Avenue, Pourhouse at Stovehouse; Mazzara’s at Stovehouse; and, in spite of the uncertainty of COVID-19, they are about […]
There has been very little, if any, slowdown in commercial building in Huntsville and Madison throughout the COVID-19 pandemic. While the weight of uncertainty related to the pandemic has not disappeared, commercial builders and developers continue to work through it like Marshall Space Flight Center engineers work through the challenges of the space program – […]
When Secretary of the Army Ryan McCarthy visited Huntsville a few weeks ago, it was not to chop watercress. One of his stops was to thank Northrop Grumman’s Huntsville team for its success in developing the Integrated Battle Command System, a weapons system that will give U.S. troops a technological advantage over the enemy, anywhere […]
Church Street Wine Shoppe made history by starting the first sitdown wine club in Alabama. But, now with 600 members, the shop is overflowing at its original location on Church Street downtown. Owners Stephanie Kennedy-Mell and her husband Matthew Mell are moving the shop, the wine club and their entire Church Street Family restaurant headquarters […]
Huntsville-area Pizza Hut franchises will immediately hire 20 local managers and 40 delivery drivers during their weeklong virtual Job Fair beginning Monday and continuing through Aug. 21. Opportunities are available at all four Huntsville locations on University Drive, South Memorial Parkway, North Memorial Parkway and Winchester Road; as well as the Madison locations on Madison […]
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