RFCU Reaches Out to the Community with Financial Education Programming

Today, financial education is a must for just about everyone.

And, Redstone Federal Credit Union is stepping up with a series of financial education seminars.

 Based on the variety of offerings, “financial” may seem like a misnomer, but that good things – such as buying a home or launching a business – or bad things – such as natural disasters – all have direct or indirect financial consequences.

“Over time, the seminar offerings have evolved, there’s more of a mix now,” said Briana Cousins, financial education coordinator/communications. “Programming  focuses on four main tenets: Save, spend, borrow, plan. These areas effect overall financial fitness. We have developed our own in-house programming to give back to the community.”

Other resources include Balance.com which RFCU uses for the “Drive Away Happy” and “Financial First Aid” seminars, providing a “canned” curriculum that can be used for some of the online financial programming,

Over the past year, RFCU has developed a partnership with local small business incubator, The Catalyst Center to expand on seminar offerings. The collaboration has a small business development focus featuring programming such as “Finding Your Target Market,” and “Developing an Elevator Pitch.”

Cousins is focusing on the next steps and beyond.

“How can we expand outside of Madison County?” she asked. “How can we reach specific audiences, expand our market? Get the word out to the community, in general?”

Regarding one of the bigger challenges she faces, Cousins said, “There’s a massively growing segment of the population who need the messages we are providing. We are trying to find ways to reach this population that is least likely to attend seminars. Unless you can reach them where they are, they don’t participate. So, we need to find a way to get out into the community instead of them coming to us.”

“For 2019, RFCU will keep some of the same programming. In thefuture, we see more partnering with the Catalyst, focusing on providing business assistance for startups and entrepreneurs.”

RFCUseminars are free and open to members and non-members. There are morning, lunchtime, late afternoon, and early evening programs. There are no sales pitches for any of the products presented. However, presenters do provide attendees with printed materials and contact information to follow up, one-to-one.

For schedule and registration info, go to: www.redfcu.org/seminars

Credit unions ally to help fight ‘phone spoofing’

Phone spoofing hides the caller’s phone number and replaces it with another. (BBC Photo)

Don’t believe everything you hear and only half of what you see.

And, today, that old saying is even more powerful, especially when it comes to scams and smartphones.

You see, phone scammers are using software to mask their real identities by displaying a fake telephone number.

It’s called “phone spoofing” and its used by scammers to mislead people into thinking the call is from a reputable business or person.

And it can cost a victim – financially.

On Monday, several North Alabama credit unions held a joint press conference at the Redstone Federal Credit Union Atrium on phone spoofing, a criminal act that has affected thousands of people around the country.

The credit unions and the Better Business Bureau of North Alabama will hold a fraud summit, Oct. 1 at 3 p.m., in the Atrium. The lineup includes financial institutions, law enforcement, the Federal Trade Commission, the Alabama Securities Exchange and other agencies. The public is encouraged to attend.

“The tremendous rise in spoofing … is almost epidemic,” said Greg Olmsted, president of the North Alabama Educators Credit Union and president of the Northeast Alabama Chapter of Credit Unions. “A retired police officer fell for the jury scam because the number said Madison County Sheriff’s Department.

“If a retired police officer can be scammed … anybody can be.”

It’s a sophisticated operation that is fairly simple in this digital age of the Internet and the Dark Web. Most likely, the information was collected through hacking and massive data breaches, such as last September’s Equifax breach where the personal information of more than 143 million people may have been compromised.

One scam that has been prevalent recently involves a call purportedly from a financial institution, e.g., a credit union. The caller has the victim’s name, phone number, last four digits of the credit card and the expiration date.

The victim will be told their card was fraudulently used and the “credit union” wants to put a halt on the account – and needs the three-digit CVS code on the back to verify the account.

This is where the recipient of the call needs to act to prevent becoming a victim.

“You just think it’s your credit union and you’re just giving them the information,” said Leslie Stone of the Rocket City Federal Credit Union. “We do not ask for that information (the three-digit CVS).”

The victims of the scam come from all walks of life, a fact that stuns Kayce Bell of the Alabama Credit Union.

“It’s surprising to me how many people fall victim,” she said. “We’re shocked at the people – high-ranking military, well-heeled people …

“The scammers are very good at what they do.”

Joe Newberry of Redstone Federal Credit Union said the credit unions decided to ally themselves for the good of the public.

“This is a very personal matter to me and our members,” he said. “We’ve had so many data breaches through the years.

“We’re doing this as a coalition of credit unions because we care about our members.”

If someone is suspicious of the caller, hang up and call the credit union number on the back of the credit card or debit card.

“All of the information is available on the Dark Web,” said Elizabeth Garcia of the Better Business Bureau. “We must assume all our information is out there. Be very cautious.

“We ask consumers to trust, but verify; question everything; and think before you act.”


Redstone Federal Credit Union named Credit Union of the Year by NAFCU

Redstone Federal Credit Union has been named Credit Union of the Year by the National Association of Federally-Insured Credit Unions (NAFCU).

RFCU President/CEO Joe Newberry received the award during at the annual NAFCU Conference and Solutions Expo in Seattle, Wash.

“To be recognized by NAFCU as the Credit Union of the Year is such an honor,” said Newberry. “Each day we strive to be a model credit union by enthusiastically serving our members and offering the products and services that meet their needs.’’

Redstone, the largest member-owned financial institution in Alabama, was recognized by NAFCU for its successes in community give-back efforts; serving underbanked or low-to-modest income members; providing financial education to youth; and devising and implementing a cultural transformation process to better serve its members.

Longtime member Minnie Wheeler of Decatur said Redstone helped her to handle her business affairs after her husband died.

“I didn’t have any credit in my name,” she said. “I had to build my credit. I have learned so much and they helped me get to the point where I can take care of my business on my own.”

In addition to receiving the Credit Union of the Year, Redstone also recently won two Business Transformation & Operational Excellence Awards.

Redstone received the Best Achievement of Operational Excellence in Banking, Capital Markets & Insurance, as well as the highest honor in the award program, the Platinum Award for Best Achievement in Organizational Operational Excellence.

In October, Money magazine named Huntsville-based Redstone the “best bank” in Alabama.

Facebook likes Huntsville; company to build $750 million data center

It’s the perfect connection: A digital giant and a high-tech capital.

So, when Facebook announced it was building a large-scale data center, it was no surprise. The company will invest $750 million in the center that will bring an estimated 100 high-paying jobs to the area.

“This is indeed an exciting day for this company, for this area of the state, and indeed for the entire state of Alabama,” said Gov. Kay Ivey at the Huntsville-Madison County Chamber of Commerce. “Announcements like this require positive visions and an environment where companies can grow and expand their businesses. Economic development happens because of the collaborative efforts between state and local leaders, and businesses that are attracted by all that Alabama has to offer.”

The announcement has been kept a secret since May 24 when the Huntsville City Council gave unanimous approval to Facebook’s project entity, Starbelt LLC, to purchase 340 acres in the North Huntsville Industrial Park for $8.5 million.

Surrounded by Huntsville Mayor Tommy Battle, Madison County Commission Chairman Dale Strong, and other civic leaders and representatives, Matt VanderZanden, director of site selection at Facebook, said the technology giant selected Huntsville for several reasons.

“This location gives us great access to renewable energy and infrastructures, a strong talent pool and, very importantly, a tremendous set of community partners,” VanderZanden said. “Facebook data centers are terrific tools and real economic engines. Facebook is in it for the long game and we look forward to having a long, fruitful partnership with the Huntsville community.”

Battle cited the city’s innovation and high-tech reputation as a link with the digital giant.

“Facebook has built its business on connecting friends to family, businesses to customers, and people to the world,” Battle said. “This is one of the most innovative companies in the world and we’re proud to have them in one of the world’s most innovative cities.

“Huntsville is a city that constantly redefines what is possible. Facebook constantly redefines life online.”

The governor used a Facebook reference in her remarks.

“Every day, millions of people get on Facebook to connect with family and friends,” Ivey said. “I sure am glad that when Facebook was looking to grow their connections, they sent out a friend request to Alabama!”

Alabama State Games are gold for Huntsville


Thousands of athletes are racing to the Rocket City this weekend for a chance to win gold.

Meanwhile, Huntsville stands to reap some gold of its own – or green – through the economic impact from the  Alabama State Games XXXVI.

The city is hosting more than 5,000 athletes competing in 25 sports throughout the Huntsville-Madison County area in the state’s version of the Olympics.

“This is the largest State Games in the number of sports,” said Judy Ryals, president/CEO of the Huntsville/Madison County Convention & Vistors Bureau. “It will bring a $1.5 million economic impact and is a showcase for Huntsville’s venues.” 

The 36th annual event was also known as the Alabama Sports Festival when it was created and through its first few years.

“The Alabama State Games created a ‘sports festival,’ ” said Anthony Terling, vice president of external affairs for the ASF Foundation. “There are 25 sports and it’s not just a youth games. There is competition for adults, seniors and Miracle League.

“All types of individuals can compete.”

Some sports have on-site registration while team sports have already registered. For information, visit asffoundation.org/alabama-state-games and www.alagames.com.

Also, it’s not only about sports, Terling said. “We’ve given away $300,000 in scholarships.”

Huntsville is hosting for the first time since 2003-04 and will play host this year and next, with an option for a third year.

Ryals said it took teamwork by state, county and city officials to bring the games back to Huntsville, after Dothan hosted last year.

“Sen. Arthur Orr asked why we can’t have the Games,” Ryals said. “So, Mayor (Tommy) Battle and (Madison County) Chairman Dale Strong came to me and said ‘Let’s make it happen.’

“The whole team at the CVB, Huntsville Sports Commission, Parks and Recreation did make it happen. The city and county school systems offered their assistance, too.”

The State Games start Friday with Opening Ceremonies at the Von Braun Center. The ceremonies begin at 7 p.m. and are open to the public. They will also be televised statewide over Alabama Public Television.

“The Opening Ceremonies are going to be spectacular,” Ryals said. “The athletes will march in and we will be honoring first responders.

“It’s really nice to honor that group and give them recognition.”


Venue Map and Schedule

FBI’s Abbate says cyber threats ‘more complex’ than ever

The associate deputy director of the FBI had an ominous warning Wednesday at the 2018 National Cyber Summit.

“When will a cyber 9/11 occur?” he asked the audience. “… it’s already begun.”

Paul Abbate

Associate Deputy Director Paul Abbate was the keynote speaker in the morning session to open the 10th annual summit at the Von Braun Center in downtown Huntsville.

It is the pre-eminent event for cyber training, education and workforce development aimed at protecting the nation from the ever-evolving cyber threat. The summit attracts government and commercial participants.

“The (cyber) threats we face today are more complex and change more rapidly than we’ve ever seen,” Abbate said. “We have a whole variety of bad guys” who use the Internet to carry out their crimes.

Abbate said the main threat is from nation-states that employ individuals to do their bidding.

“It’s a blended or hybrid threat where nation-states use mercenaries to hack and carry out their (the nation-states’) crimes,” he said. “And we’re committed to bringing cyber criminals to justice no matter where they hide.”

To add a little discomfort to the crowd of private industry and government people, he said some patches can lead to systems being hacked.

“Eighty percent of the hacking is through known and weak patches,” Abbate said. “I’m also talking about legacy systems, if you’re afraid to patch them for fear of the system going down.

“Don’t forget the third-party vendors who touch your system everyday.”

He urged the audience to train the employees from “interns and supply clerks up to the executive suite.”

Abbate said the FBI is constantly sending its personnel through cyber training, including “boot camp-type” classes and he said the agency wants “to know your perceived risks that keep you up at night.”

“The stakes are higher than ever and require all of us to up our game.”

The summit concludes Thursday at the VBC. For information, visit www.nationalcybersummit.com.



RFCU take home highest honor

Temecula, Calif., March 23, 2018 (Newswire.com)

Redstone Federal Credit Union (RFCU), received two high honor awards during a special awards ceremony held March 14 at the Business Transformation & Operational Excellence World Summit (BTOES18) in Orlando, FL.

Redstone Federal Credit Union took home the Best Achievement of Operational Excellence in Banking, Capital Markets & Insurance, as well as the highest honor in the award program, the Platinum Award for Best Achievement in Organizational Operational Excellence.

“You can create an amazing strategic plan,” said Joe Newberry, CEO and President of RFCU, “however, culture is the engine that drives strategic objectives and performance. It is the greatest tool for achieving organizational success—you need your people aligned and a culture that supports it to achieve results.”

You can create an amazing strategic plan, however, culture is the engine that drives strategic objectives and performance. It is the greatest tool for achieving organizational success—you need your people aligned and a culture that supports it to achieve results.”


In 2014, RFCU engaged Partners In Leadership after it discovered the company’s departments, while performing to standards, operated in silos and were not aligned around results. They deployed an immersive culture transformation process structured in a five-year plan across three programs: Accountability Builder™ (taking personal accountability), Leadership Builder™ (holding others accountable), and Lead Culture™ (culture transformation). Training tackled culture from every level and included hundreds of workshops across a multitier process, beginning with leadership engagement and buy-in before cascading to supervisors and employees. The Lead Culture process starts with executive collaboration around Key Results needed by the organization. The process then creates the Cultural Beliefs that build people organizations and a Culture of Positive Accountability.

The credit union has since experienced breakthroughs in cross-collaboration and strategic alignment, surpassing its previous metrics and achieving maximum-tier goals.

· Loan Growth – 960.63%

· Employee Growth – 107.70%

· Average Annual Non-Interest Income Growth – 52.19%

· Average Annual Community Involvement Growth in Contributions – 1,567.84%

· Average Annual Cashback Rebate Growth – 6,688.79%

· Average Annual Total Member Giveback Growth – 1,218.92%*

*This number is in addition to Dividends paid on deposits and equates to 40+% of Net Income given back to RFCU members.

The Business Transformation & Operational Excellence Industry Awards recognizes globally the most outstanding organizational achievements through the application of Operational Excellence programs. The focus of the awards is to showcase to global businesses how tangible results can be achieved through successful implementation of Operational Excellence. Awards were presented to organizations in four categories for a total of 27 awards including the Platinum Awards.

“This win is an outstanding achievement for our friends at Redstone,” said Brent Barton, President and CEO of Partners In Leadership. “Their success and the impact they have in their community and in the industry as a whole is both an inspiration and additional proof that culturally-aware companies that develop an accountable workforce come out on top.”