In a crowded digital marketplace where brands compete for attention across social media, search engines and streaming platforms, one marketing approach may appear counterintuitive: telling some consumers, “This isn’t for you.” Known as “dissuasive framing,” the strategy is central to research led by Dr. Karen Anne Wallach, a professor in UAH’s College of Business. Her […]
Op-Ed provided by: Bank Independent CEO, Macke Mauldin The Vital Role of Community Bank Deposits Most conversations about new digital payment tools often miss a crucial reality: when money exits community bank deposits, local lending is directly impacted. Treasury Secretary Scott Bessent emphasized, “In a fractional banking system, deposits finance lending. When deposits flow out, […]
A mega broadcast merger now leaves Huntsville’s four TV stations in the hands of two companies. The Federal Communications Commission said Thursday it had approved the purchase of Tegna, which owns WZDX-TV Channel 54, by Nexstar Media Group, the owner of WHNT-TV Channel 19. Last August, Gray Media, the parent of WAFF-TV Channel 48, bought […]
For more than a decade, University of Alabama in Huntsville and Northrop Grumman have partnered on workforce development initiatives. On March 3, the organizations marked a milestone as more than 60 full-time and internship offers were extended to UAH students and recent graduates. Northrop Grumman is currently the leading employer of UAH alumni, and the […]
We all know that technology is ever-changing at an ever-increasing speed. To avoid being left in the dust, whether commercially or militarily, these changes must be met. The Army is making its own transformational changes, as well, to answer challenges from our adversaries. And those changes will be addressed at next week’s Association of the […]
As Americans approach Tax Day this year, many are thinking about more than their tax returns. A recent taxpayer survey from WalletHub found that 78 percent of Americans said they were more concerned about affordability than taxes. Rising housing costs, child care expenses and everyday living costs have reshaped how households across the country evaluate […]
From a Huntsville perspective, Fuel Alabama (FuelAL) continues to serve as a connector between students and one of Alabama’s fastest-growing innovation economies. As the region continues to attract significant investment from aerospace, defense, and advanced technology companies, programs such as FuelAL play an important role in ensuring the next generation of talent understands the opportunities […]
With the Conference USA men’s and women’s basketball championships set to tip off in Huntsville next week, the conference and City announced an extension of their partnership. Starting this fall, the Rocket City will not only continue as host of the CUSA basketball championship tournaments, it will host two more conference championship events in conjunction […]
Called a game-changer for West Huntsville, the city is another step closer to linking downtown with UAH and Cummings Research Park and some of Huntsville’s more established neighborhoods. Huntsville took that step when the City Council approved an engineering design and construction administration services contract with Volkert for the “urban park.” “This will be a […]
Huntsville City Schools’ $600 million, 10-year capital plan was presented at the Huntsville City Council Meeting on Thursday, Feb. 26. Huntsville City Schools Superintendent Dr. Clarence Sutton, the school district’s financial officer Dustin Daehn, and City Finance Director Penny Smith presented details of the plan to council members. Sutton said the capital plan is integral […]
Advertise
Submit Your News
Distribution
EVENT Publishing
Huntsville Business Journal
600 Boulevard South #104
Huntsville, AL 35802
(256) 533-8078
Publisher:
todd@huntsvillebusinessjournal.com
Send Us Your News:
editor@huntsvillebusinessjournal.com
