In a crowded digital marketplace where brands compete for attention across social media, search engines and streaming platforms, one marketing approach may appear counterintuitive: telling some consumers, “This isn’t for you.” Known as “dissuasive framing,” the strategy is central to research led by Dr. Karen Anne Wallach, a professor in UAH’s College of Business. Her […]
GeneCapture, Inc., is cutting the time to diagnose an infection from several days to a few hours. This week, the HudsonAlpha Institute for Biotechnology associate company demonstrated its breakthrough diagnostic technology to local clinicians and physicians. Their portable, lab-free platform enables identification of the correct antibiotic treatment in near real-time. While traditional hospital diagnostics can […]
Op-Ed provided by: Bank Independent CEO, Macke Mauldin The Vital Role of Community Bank Deposits Most conversations about new digital payment tools often miss a crucial reality: when money exits community bank deposits, local lending is directly impacted. Treasury Secretary Scott Bessent emphasized, “In a fractional banking system, deposits finance lending. When deposits flow out, […]
Hampton Cove Shops, a retail center adjacent to Walmart in Owens Cross Roads, has been purchased for $7.6 million, Prudent Growth Partners announced. Prudent Growth is a private equity real estate firm based in Chapel Hill and Charlotte, N.C. According to the firm, the 41,681-square-foot center is 96.64% leased to 12 tenants with staggered lease […]
A cornerstone of Raytheon’s missile production on Redstone Arsenal just got a little bigger. The company announced it has completed a 26,000 square-foot expansion of its Redstone Raytheon Missile Integration Facility. At a ribbon-cutting ceremony, Raytheon officials said the $115 million capital investment will increase the facility’s integration and delivery capacity by over 50% and […]
For more than a decade, University of Alabama in Huntsville and Northrop Grumman have partnered on workforce development initiatives. On March 3, the organizations marked a milestone as more than 60 full-time and internship offers were extended to UAH students and recent graduates. Northrop Grumman is currently the leading employer of UAH alumni, and the […]
Woodward Design+Build is working on a warehouse expansion project for Gulf Distributing Company in Huntsville. The $9 million project includes a 65,000-square-foot warehouse addition and site improvements to Gulf Distributing’s existing 109,000-square-foot office and warehouse facility. Woodward is providing design and construction services for the project. The expansion follows a previous collaboration between the companies on […]
Jonathan Ceci has been promoted to Commercial Banking Officer at ServisFirst Bank Huntsville. Ceci first joined ServisFirst Bank as a summer and winter intern in 2022 while attending the University of Alabama, where he graduated summa cum laude in May 2023 with a Bachelor of Science in Business Administration, Finance. After graduation, he joined the […]
Aramark Refreshments has announced the opening of a new Market Center in Madison, Alabama, a local operations hub where employees service clients directly. The 12,500-square-foot office and warehouse facility is located in Jetplex Industrial Park near Huntsville International Airport and will serve customers across the greater Huntsville region, including Limestone, Madison, and Morgan counties. “The […]
The Huntsville Museum of Art Board of Trustees has announced a $1 million gift from longtime supporter Hank Isenberg. In recognition of the contribution, the Museum will name its educational center the Isenberg Art Academy. A dedication event for the academy took place Thursday, March 5, 2026, at the museum. Isenberg’s unrestricted gift will support […]
